NJIT School of Management professor Stephan P Kudyba describes what data mining is and how it is being used in the business world.
In todays world, where a tremendous amount of data is available to all of us, the questions asked become the most important tool. The best ones are not necessarily those that get answers, but those that yield the most information about the nature of a problem.
How do we ask the right questions? For sure creativity plays a crucial part. Jonah Lehrer, a neuroscience guru, states “The Future of Science is Art” because artists can teach scientists to ask better questions. In an interview with Tom H.C. Anderson he mentions that “by heeding the wisdom of the arts, science can gain the kinds of new insights and perspectives that are the seeds of scientific progress.” Lehrer wants to point out that the artful activity of formulating good questions is an indispensable method for approaching problems scientifically. Malcolm Gladwell is a great example. In his book “Outliers: The Story of Success” he shows that by posing good questions you might be able to discover amazing patterns in society.
So next time you feel lost in your research, get creative and ask good questions!